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2026
6 months ago
After the release of Google's Project Genie, gaming stocks just had a bloodbath. Unity CEO Matt Bromberg posted a whole thread. Tim Sweeney (Epic Games / Unreal Engine) weighed in. And they're basically saying the same thing: world models aren't gonna replace game engines, they're gonna merge together.
I tested Genie 3, broke down the CEO arguments, and figured out what's real versus hype.
Genie's got insane capabilities: emergent physics, spatial consistency, working GPS without anyone programming it. The jump from Genie 2 to 3 in seven months was wild.
But there's still a massive production gap. Determinism matters, physics can't behave differently every session. Object permanence, multiplayer synchronization, player progression, and economies Genie can't handle yet.
Chapters:
0:00 - Gaming Stocks Tank
1:12 - Unity CEO Responds
2:51 - Epic CEO Responds
3:46 - My 2024 take on the hybrid approach
5:38 - The Production Gap
10:46 - Genie 3 Is A New Medium
14:38 - My Final Take
Check out Project Genie here: https://labs.google/projectgenie
Matthew Bromberg's post: https://x.com/MBromberg/status/2017275495696540149?s=20
Tim Sweeney's post: https://x.com/TimSweeneyEpic/status/2017681664013431255?s=20
--
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Bio:
Bilawal Sidhu is a creator, engineer, and product builder obsessed with blending reality and imagination using art and science. Bilawal is the technology curator for TED Talks, and a venture scout for Andreessen Horowitz. With more than a decade of experience in the tech industry, he spent six years as a product manager at Google, where he worked on spatial computing and 3D maps. His work has been featured in major publications including Bloomberg, Forbes, BBC, CNBC, and Fortune, among others. Bilawal’s journey into computer graphics began at 11, when he fell in love with seamlessly blending 3D into real life footage. Since then, he's captivated over 1.5M subscribers, garnering more than 500M+ views across his platforms. Driven by a mission to empower the next generation of artists and entrepreneurs, Bilawal openly shares AI-assisted workflows and industry insights on social media. When he’s not working, you can find Bilawal expanding his collection of electric guitars.
TED: https://www.ted.com/speakers/bilawal_sidhu
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